I think that in the early '60s a lot of the artists were Bubblegum before it was called Bubblegum. I think anything that was lighthearted, that wasn't of a social or very sexual nature in music, it was always kind of bubblegummy. Songfacts: Who do you think started Bubblegum music?įloyd: I think there's always been Bubblegum music. And our songs were covered - like 'Indian Giver' was covered by the Ramones - which showed there was some kind of effect on the next generation. We actually had three gold records, which I don't think most Bubblegum people had.
Floyd Marcus is the drummer for the 1910 Fruitgum Company, who were one of the mightiest bands of the Bubblegum sound, scoring peppy hits like 'Simon Says' and 'Indian Giver.' We dug in to learn more about the band and the history of Bubblegum: Did they play on their records? Was their image controlled by the record company? What does 'Bubblegum' mean? Carl Wiser (Songfacts): You were kind of on the forefront of this whole Bubblegum music explosion, is that correct?įloyd Marcus: In a very short time we had about six releases.
